Entravision Communications expands Integrated Marketing Solutions Team

Entravision Communications Corporation announced the appointments of Angela Navarrete to Senior Vice President of Integrated Marketing Solutions (SVP-IMS), McAllen, Texas and Rene Morales to Senior Vice President of Integrated Marketing Solutions (SVP-IMS), Las Vegas, Nevada, effective immediately.

As a Senior Vice President, Angela Navarrete and Rene Morales will be responsible for selling Entravision’s media and marketing solutions across the company’s acclaimed television, radio, and digital properties, in their respective markets. In their roles, Navarrete and Morales will provide advertisers the ability to effectively engage U.S. Latinos across acculturation levels by leveraging Entravision’s reach and measure their campaigns through data analytics tools. Navarrete will report directly to Chris Moncayo, Executive Vice President of Integrated Marketing Solutions, Texas Region, and Morales will report directly to Don Daboub, Executive Vice President of Integrated Marketing Solutions, Mountain Region.

“Angela and Rene are valuable additions to the Entravision family as we enhance our services to the Total Hispanic Market,” said Mario M. Carrera, Entravision’s Chief Revenue Officer. “Both have proven track records as market leaders and diverse experience across media platforms. Their deep understanding of the industry gives them the ability to quickly adapt to market needs in a time when the Hispanic market is rapidly growing and expanding its consumer power.”

Angela Navarrete brings more than 26 years of experience working as a marketing and advertising industry professional in the Hispanic market, overseeing promotions, sales and operations for a variety of platforms. Most recently, Navarrete served as the Vice President and General Manager of Digital Sales and Operations for a radio station group in El Paso, Texas, where she restructured the department by cross-training staff members to maximize resources.
 
Rene Morales started his career in sales, developing retail revenue for the Chicago Tribune Newspaper, and eventually found his way into the broadcasting industry – previously working at Telemundo WSNS and Tribune’s CLTV News. Over a decade ago he began his career as an Account Executive in Spanish-language media, where he ultimately worked his way up to become Vice President and General Manager of Digital Operations and Sales for a radio station group in Las Vegas, Nevada. There he was accountable for local, national, political and digital sales revenue. He is currently a member of the Nevada Broadcasters Association and was a recipient of the Chicago Metropolitan YMCA’s Hispanic Achiever of Industry award.