Estrella TV makes its nationwide debut.

Liberman Broadcasting, Inc. (LBI Media) announced that its network, Estrella TV has officially launched nationwide. The network roll-out serves as the culmination of evolution spanning more than a decade, including station buys, market expansion and a stream of affiliate agreements with top broadcasters across the country. With this announcement, Estrella TV expands its reach to approximately 68 percent of U.S. Hispanic households.

Spanning 24 markets nationwide, including seven LBI Media-owned and operated stations, plus 17 partner stations, Estrella TV’s footprint has widened extensively in recent months, boasting presence in 9 of the top 10 Hispanic U.S. markets. Partner stations have been signing on in quick succession, capitalizing on the demonstrated value Estrella TV offers to both Spanish-speaking audiences and advertisers alike. Among the latest affiliate agreements are Tribune Broadcasting’s WPIX-TV in New York; Sinclair Broadcast Group’s KVMY-TV in Las Vegas; Titan Broadcasting’s KTNC-TV in San Francisco-Oakland-San Jose and Sacramento-Stockton-Modesto, California; KFRE-TV in Fresno-Visalia, California; Belo Corp.’s KENS-TV in San Antonio, Texas; and Hearst’s KOAT-TV in Albuquerque, New Mexico.

“Estrella TV’s quality and diversity differentiate our ever-expanding network from other Spanish-language broadcasters,” said Lenard Liberman, Co-Founder and Executive Vice President, LBI Media. “The nationwide launch of Estrella TV gives the network a chance to spread its wings, to demonstrate the clear advantage it has over the other Spanish-language networks available in the United States.”

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