Fiske named VP of Corporate Communications for Florida Region at Wells Fargo

Wells Fargo & Company announced that Rosanna Fiske has been named vice president, corporate communications for the Florida region. In this role, she will be responsible for leading the statewide team, overseeing all communications initiatives including internal and external communications, executive advocacy, and social media.
 
Fiske has led brand initiatives in advertising and public relations agencies, corporations and non-profit organizations working with clients such as Charles Schwab & Co., GE Financial, BankUnited, Baptist Health South Florida, Boehringer Ingelheim Pharmaceuticals, and American Airlines.  She also served as chair and CEO of the Public Relations Society of America (PRSA), the world’s largest public relations and communications member organization, and headed Florida International University’s Global Strategic Communications master’s program.
 
“As part of the Florida leadership team, Rosanna’s expertise and proven track record in marketing and communications will be an asset in helping us tell Wells Fargo’s story to our customers and nearly 15,000 team members throughout the state,” said Shelley Freeman, lead regional president for Florida. “We look forward to the contributions she will make in our continued growth in the region.”