‘Food For Though’ With Santana @ Baja Fresh Mexican Grill.
June 8, 2004
Baja Fresh Mexican Grill announced its first ever in-store CD project produced by music legend Carlos Santana. The new CD entitled, “Food For Thought,” will be sold for a limited time exclusively at all 300 Baja Fresh Mexican Grill Restaurants nationwide beginning on July 13. The CD will sell for $8. The net proceeds of the Santana “Food For Thought” CD will be donated to the Milagro Foundation.
“We are great admirers of Carlos Santana as both a world class musician and as a great humanitarian,” commented John Butcher, VP, Marketing, Baja Fresh.
“His extraordinary efforts on behalf of children through Deborah and Carlos Santana’s Milagro Foundation impressed and convinced us that we had to do something to support this worthwhile effort.”
The 10-song CD features four new Santana songs; one never released Santana recording from his archives, one song recorded with and written by his son Salvador and four “artist picks” from Etta James, Buddy Guy, Indigenous and Cesaria Evora.
The cover artwork features a painting, Carlos selected, from his personal art collection. The artist is Jesus Angel Perez and the title of the painting is Alimento de los Recuerdos (“Food For Thought”). Baja Fresh has never sold a non-food item in their restaurants. They have partnered with Carlos to raise funds for his Milagro Foundation.
“We believe in a brighter future for the children of this planet,” commented Carlos. “We must accelerate equality, justice, compassion, beauty, grace and excellence, kindness and gentleness in the here and now.”
Founded in 1998, The Milagro Foundation has given more than $2 million to charities and agencies that support children and youth in areas of health, education and the arts. Milagro Foundation can be found on the web at www.milagrofoundation.org http://www.milagrofoundation.org>.