For Diversity in Advertising to Stick, It Must Be Considered in More Places
March 8, 2024

By Jade C. Williams
Corporate diversity, equity, and inclusion (DEI) goals are encountering challenges due to economic pressures and a recent Supreme Court ruling to cease affirmative action. Consequently, certain companies with a short-term perspective are diminishing their emphasis on DEI, and this trend is extending to DEI in advertising. The repercussions are evident in recent data from Paramount, which finds a significant decline in the percentage of Black and Hispanic individuals represented in advertising.
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Courtesy of The Association of National Advertisers