Fox Hispanic Media (FHM) , the marketing and advertising sales arm of Fox’s portfolio of Spanish-language channels and networks, announced that its 2013 “Upfront” presentation will be held in New York City on Wednesday, May 15 at noon (doors open 11:30 am). A luncheon will follow at 1:00 pm. The mid-town location will be confirmed soon.
During the event the group will unveil programming for MundoFox, the newest U.S. Spanish-language broadcast network launched last year; FOX Deportes, the leading Hispanic Sports Network; Utilísima, the woman’s lifestyle network; and Nat Geo Mundo, a non-fiction entertainment network now entering its third year. This is the third Upfront for FHM, which is dedicated to providing marketers with new choices in entertainment reaching the U.S. Hispanic market under the mantra: “Latino Entertainment. American Attitude.”