Galavisión presents new brand image.
October 6, 2012
Univision Communications Inc. unveiled a new brand identity for Galavisión Network. The new logo presents a contemporary look and feel that celebrates the network’s 33rd anniversary on the air with the aim of fostering a stronger bond between Galavisión and its viewers. At the same time, the endorsed signature of “Una Cadena de Univision” (A Univision Network).
“Galavisión’s new brand identity reflects what the network is today, while retaining the core elements that our audience has come to love – content that has made Galavisión the leading Spanish-language cable network in the country,” said Sebastian Trujillo, senior vice president and operating manager, Galavisión Network.
The logo was designed by New York-based PMcD Design, with branding package design created by the in-house Galavisión team led by Joni Fernandez, vice president of On-air Promotions and Marketing, and including Juan Manuel Garcia (Creative Director), Luz Maria Cardenas (Art Director), Tanya VanOort (Broadcast Designer) and Rolando Sanchez (Broadcast Designer). The debut of the new Galavisión logo follows the unveiling of Univision’s new brand identity earlier in October.
