Galavisión teams up with Verizon on El Peso del Matrimonio.

Galavisión announced that Verizon will be a key sponsor of its new reality show “El Peso del Matrimonio” (Back in Wedding Shape), a Galavisión co-production with RM 5to Elemento. “El Peso del Matrimonio” will feature Verizon Wireless devices and applications throughout the course of the program. Premiering on February 3, “El Peso del Matrimonio” will air on the Galavisión Network on Thursdays at 9pm ET/PT, 8pm CT and will be hosted by charismatic lifestyle coach Claudia Caporal.
 
“El Peso del Matrimonio” will feature couples, who after many years of marriage have a lot less energy and a few more pounds than the day they got married. Embarking on a journey that will take them back to the emotional state of mind, and the physical shape they had on their wedding day, these couples will work out emotional issues while training with health and fitness experts to get back into shape. Every week, the show will follow the story of one couple from beginning to end.
 
Verizon Wireless will be a key element in helping the couples reach their goal. Featuring several Verizon Wireless devices, the participants will each receive a smartphone, which will help them keep track of their progress via various applications – from a calorie counter to a distance tracker and a virtual trainer. In addition to enhancing their physical and emotional transformations, host Caporal will send the couples motivating messages to help keep them on course.
 
Univision.com’s online and mobile site will be covering the new Galavisión show “El Peso del Matrimonio” with before and after photos of each couple, bios, participant interviews, and a dedicated section for show host Claudia Caporal. The online site will also feature videos of the couples’ makeovers, show recaps and polls for each episode.