Generative AI: A Creative Revolution in the Marketing Landscape
July 8, 2023
By Mathias Ramos
Over the past several months, the increased availability of high-quality generative artificial intelligence (AI) has changed the way we write and create. Epitomized by systems like ChatGPT and Midjourney, this new game-changing technology is having a ripple effect across all industries, actively bestowing on us the ability to generate content, solve problems, and answer questions faster and often more accurately than most people can manage.
It’s easy to fear change so integral to the way writers and creatives operate, but understanding how these platforms work and leaning into the changes they are creating will be vital to recognizing them for what they are—powerful tools for any and all professionals.
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