GolTV kick-off 2010-11 La Liga season.

GolTV will telecast live coverage of the 2010-2011 Spanish La Liga season kickoff beginning Aug. 28 at 2 p.m. ET as Málaga takes on Valencia. Featuring all-star players from Spain‚s 2010 World Cup champion national team like Iker Casillas and Raúl Albiol as well as top international soccer talents like Cristiano Ronaldo, Kaká and Lionel Messi, the 2010-11 La Liga season is poised to keep fans on the edge of their seats with world‚s highest level of non-stop soccer action.

“With so many members of the World Cup champion Spanish team playing for La Liga clubs along with several of the strongest global soccer powerhouse players, this league has more than established itself as the ultimate forum for high-intensity fútbol,” said Enzo Francescoli, founder and CEO of GolTV. “And this year, GolTV is turning up the intensity with our HD offering, bringing viewers a crisp, clear picture and enhanced experience that will carry on the momentum from the recent World Cup surge in soccer fandom.”