UniWorld Group, Inc. (UWG) has hired top multicultural account service leader, Amy Gómez, as Senior Group Account Director for Marriott International, Inc.
“UniWorld has a unique history: it was the avant-garde firm that proved the viability of an ad agency focused exclusively on multicultural consumers. Today, Monique Nelson’s vision has created a renaissance at UniWorld, returning the Agency to the forefront of multicultural communications,” said Ms. Gómez. “I’m thrilled to join the talented UniWorld team and to help connect our clients in meaningful ways with the multicultural consumers who drive tastes, trends, and business growth in the twenty-first century.”
As Senior Group Account Director, Ms. Gómez will be responsible for partnering with Marriott International to develop strategic business plans for their multicultural marketing needs. Additionally, she will manage and help grow Marriott’s business in traditional, digital, social, and mobile spaces. Prior to joining UniWorld Group, Ms. Gómez directed all branding and marketing initiatives for MyDreamcatcher/ MiCazadoreSueños, an online media start-up company targeting multicultural consumers. As their director of marketing, she worked to develop strategic marketing programs and garner sponsorship of key multicultural events, along with other responsibilities.
She has held positions with REVOLUCIÓN Advertising, OVEN Digital and YAR Communications (now GlobalWorks – Brands without Borders). In these roles, she serviced such companies as Citibank, Finesse Haircare, The Ad Council and Miller Brewing Company.