Granatur – Creative Director @ Castells & Asociados.
June 1, 2004
Castells & Asociados Advertising announced that it has hired Mario Granatur as its new creative director. Mario joins Castells from Saatchi & Saatchi Conill Advertising where he served as the agency’s associate creative director on accounts including Toyota (cars, trucks and SUV’s) and Lexus.
Prior to Conill, Mario worked as a freelance creative director for McDonald’s, California Department of Health Services, Disneyland and MediaOne, among others. Other experience includes agency work as a copywriter both in the United States and Argentina for a number of international brands.
Mario has won numerous advertising awards such as FIAP, New York Festivals, Hispanic Ad Age Creative, El Ojo de Iberoamerica, Belding and others.
In his new position, Mario will report to Rafael Ramirez, executive creative director at Castells working for CSK Auto, Comcast LA, Time Warner, Las Vegas Convention & Visitors Authority, Adelphia, Knott’s Theme Park, Lindora Weight Centers, Health Net, Southern California Toyota Dealers, Mervyn’s and LA Cable Co-op accounts.
“Mario brings a passion and keen creative savvy to the agency,” said Liz Castells-Heard, president/CEO of Castells & Asociados. “His stellar track record of crafting effective messages for a broad roster of clients both here and in Latin America will be a definite boon to our agency and our Clients.”