Grupo Gallegos the US Hispanic Market most awarded agency at FIAP 2009
April 12, 2009
The following are the 7 awards Grupo Gallegos received:
TV:
Elfo, CMPB: GOLD
Medussa, CMPB: SILVER
Poems Campaign, CMPB: SILVER
Most Wanted, Comcast Cablelatino: BRONZE
Medusa, CMPB: FIAP/CARTOON NETWORK AWARD
RADIO:
Robinson, Comcast Cablelatino: BRONZE
Epic, Comcast Cablelatino: BRONZE
“Winning awards is always a great joy. It energizes the agency and motivates people. FIAP is a very important festival and it sort of predicts how well will do for the year at the remaining festivals. CMPB and Comcast are two very good clients. They appreciate our creativity and we can work really well with them as a team”, said Favio Ucedo, Principal/Creative Director at Grupo Gallegos.
The 30-second ‘Elfo’ spot opens with an elf with big ears that enjoys a glass of milk right before bed. He sleeps so well after drinking the “wonder tonic” that he is able to shut off all the noise around his neighborhood: crickets, howling coyotes, clucking hens and barking dogs, just to name a few. The ad ends with the tagline, “Protein in milk helps you get to sleep. TOMA LECHE.”
CMPB ELFO
ELFOExecutive Creative Director – Favio Ucedo
Creative Director – Juan Oubiña
Associate creative Director – Saul Escobar/ Curro Chozas
Art Director – Paula Oliosi
Agency Producer – Carlos Barciela
Account Supervisor – Caro D’antuono/Arlin Morales
Director – Pucho Menstasti
Production Company – Blue Productora
Music – Leo Sujatovich
Sound design – AZ Los Angeles
Animation – Bitt Animation
Copositing – Che Revolution Post