Gustavo Cecilio of PepsiCo on Multicultural Marketing

By Denise McDevitt

What will it take to have your work make it to the winners’ circle? ANA’s Judges’ Journals features a series of Q&A sessions with leading industry executives participating on 2024 ANA Award juries. Gain insight from the judges on what they will be looking for and what makes the difference between a good versus award worthy submission.

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Courtesy of The Association of National Advertisers

 

 

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