Harris – Executive Director Premios Fox Sports.

Fox Pan American Sports announced the appointment of Glenn Harris to the newly created position of executive director. Based in Coral Springs, Florida, Harris will be responsible for managing all aspects of Premios Fox Sports, ranging from budget development, production and event logistics, to marketing, advertising and sponsorship sales. He will report directly to Jim Ganley of Fox Pan American Sports.

“Over the past three years Premios Fox Sports has steadily grown into one of Spanish-language television’s elite awards telecasts,” said David Sternberg, executive vice president and general manager of Fox Sports en Español. “We’ve enjoyed tremendous viewer and advertiser support from the beginning and are confident that Glenn will help us propel Premios Fox Sports to a whole new level. His vast multidisciplinary marketing experience and intimate knowledge of the U.S. Hispanic and Latin American markets will undoubtedly prove to be tremendous assets to Fox Pan American Sports as we continue to solidify the show’s positioning as the perfect promotional platform for brands looking to reach and connect with the coveted Hispanic male demographic.”

A seasoned and well-rounded marketing executive with 17 years of experience in sales, brand management, online and interactive communications, field and event marketing, media and public relations, Harris joins Fox Pan American Sports from Discovery Networks’ U.S. Hispanic Group where he was director of marketing and communications overseeing all consumer, affiliate and advertising sales marketing, communications and public relations. He was previously a senior manager of international television and marketing partnerships for the National Basketball Association focusing on the league’s initiatives in Latin America, the Caribbean and US Hispanic market. In addition to working with the NBA, Harris previously supervised a variety of branded sports properties while working at Bates USA including “Boxeo Miller,” a boxing program for Miller Brewing Company targeting Hispanic consumers.