Hernandez named Head of Multicultural at Carat.
June 22, 2011
On the heels of assuming the role as President of Carat USA, Doug Ray announced a series of appointments and promotions aimed at further extending the agency’s industry leadership in consumer-centric strategy.
Effective immediately, Johann Wachs is elevated from Director to Head of Strategy; Michelle Lynn is promoted from Director to Head of Consumer Insight; and Laura Hernandez has joined Carat as Head of Multicultural. Hernandez was previously VP, Connections Director, SMG Multicultural for Starcom MediaVest Group.
