HispanicAd.com Media Planning Awards Winners … Siboney takes ‘El Gran Plan’.

HispanicAd.com and the Association of Hispanic Advertising Agencies is proud to announce the winners of the HispanicAd.com 2004 Media Planning Awards competition. The awards were bestowed at the Association of Hispanic Agencies Semi Annual Conference on April 15,2005 in San Antonio, Texas.

Best Plan Under $1 million – Creative Civilization/The San Antonio Express

Best Plan Using Cable Television – Casanova Pendrill/XBOX

Best Plan Using Direct Response – The Bravo Group/AT&T Wireless

Best Plan Using the Internet – Nobox/Toyota Puerto Rico

Best Plan Using Magazines – Siboney/MilkPep

Best Plan Using Newspapers – The Bravo Group/AT&T Wireless

Best Plan for Out-of-Home – Siboney/Blue Cross Blue Shield

Best Plan Using Radio – The Vidal Partnership/Mastercard

Best Plan Using Television – Siboney/Colgate Toothpaste

El Gran Plan – Siboney/Colgate Toothpaste

We thank our judges:

Elena Marroquin – Vice President of Strategy at Tapestry
Tony Aguilar – Director of Media Services at Acento
Alex Pallete – Vice President Director of Account Planning at The Vidal Partnership
Michael Trujillo – VP/Media Planning Director at Casanova Pendrill