Honda of Miami @ Concept Café Advertising.

After a lengthy competition that lasted more than 4 months, Concept Café Advertising, Miami had been chosen by American Honda to handle part of the communications of its brand for the Miami Hispanic Market.

Salvador Veloso, Creative Director & Founder of Concept Café, told us he was very happy with this new stage his agency is going through; for the team it’s very stimulating to serve a company that has been built around ideas. Mr. Soichiro Honda once said “An idea is nothing if it isn’t put into action immediately.” We could not have asked for a better creative brief for our first work, which is to be ready in October.

With the new office soon to be opened in Miami’s Design District, Concept Café announced that Marta Noriega and Juan Francisco Nieves have been added to the team as CFO and Planner, respectively. The agency is currently hiring professionals that will help in exceeding Honda’s expectations.

Honda Motor Company is added to a roster that includes Discovery Networks, Diageo, and Stanley Works.