Horowitz Insight – Hispanics are more than just a mobile audience [INFOGRAPHIC]
March 7, 2015
A sneak peek at brand new data from Horowitz Research’s FOCUS Latino study shows that Hispanics are more than just a mobile audience. According to the study, stream-to-TV capability has risen 29% since 2013 and one in three Hispanic TV viewers own a smart TV. Highly entertainment and technology-oriented, Hispanics are a key segment for the connected TV market. FOCUS Latino will be released to study subscribers in June.
