How did ABC-Univision end up in the wrong gateway?

When I first heard about the joint venture between ABC and Univision my reaction was one of positive intrigue.

Here were two major media companies about to go after the ever-burgeoning bicultural, bilingual Latino. And I was pleasantly surprised to hear that the new network would be in English. But when I heard the new network would be based in Miami I began to wonder whether the parties were really serious about their stated mission. While Miami can certainly benefit from getting 350 new jobs (”new” would have to be suspect since Univision is based in Miami), I thought that establishing the new venture in Miami might actually undermine the entire proposition.

Published by Manny Gonzalez

To read more CLICK on link below;
http://www.HispanicAd.com/blog/>