ImpreMedia Promotes Hugo Hernandez.

ImpreMedia announced the promotion of Hugo Hernandez to Corporate Accounts Manager for ImpreMedia and to New Business Development Manager for La Opinión.

As ImpreMedia’s Corporate Accounts Manager, Hugo Hernandez is expanding his role with Impremedia National Sales.

Hernandez will continue to manage ImpreMedia’s Automotive National Sales, in addition to bringing his talents and abilities to develop multi-media opportunities. He will also play an important role to develop ImpreMedia’s new national sales programs in sports, entertainment and life style categories.

“In a challenging automotive market, Hernandez has demonstrated his ability to develop new creative ways to build advertiser programs that meet their ever-changing marketing needs. As a result, he has been able to establish new relationships, further enhance current partnerships and build revenue streams into the diverse portfolio of ImpreMedia products. I look forward to working with Hugo as we develop new opportunities for national advertisers across all of our properties,” said Erich Linker, ImpreMedia’s Senior Vice President of Sales.

As La Opinión’s New Business Development Manager, Hernandez will work with sales teams and Integrated Marketing to identify and leverage new partnerships utilizing the company’s multi-media assets.