Jack Daniel’s Presents 3rd Latino Comedy Series.

For a third year, Jack Daniel’s and iCaramba.com, a LatCom Communications (www.LatComInc.com) website, are presenting what has become known as the largest Latino stand-up comedy series in New York City, the Jack Daniel’s Latino Comedy Series. This summer, together with media partners 97.9FM – La Mega, 93.1FM – Amor, WNEW – Mix 102.7FM, and El Diario/La Prensa newspaper, Jack Daniel’s and iCaramba.com will showcase 13 weeks of Latino comedy at the top comedy venues in NYC including Gotham Comedy Club, The World Famous Comic Strip Live, Laugh Lounge and StandUP New York.

The series kicks off with a VIP Latino Sketch Comedy Show on Monday, June 21st, at the historic Nuyorican Poets Café featuring comedy troupe Nuyorican Rule. The regular line up of shows will begin Friday, July 2nd at StandUP New York and will continue for 13 weeks, featuring over 30 different Latino comedians. The series will again conclude in October with a special VIP event to be held in NYC, featuring special guest attendee and iCaramba.com spokesperson John Leguizamo. “I am excited to again be involved with what has to be the longest running Latino Comedy series in New York if not the country,” Leguizamo stated.

Each of the four comedy venues will host a new and fresh line-up of Latino comics each week in order to provide audiences with a hilarious and entertaining show throughout the series. All of the Latino comedians will be performing in English presenting funny and culturally-relevant material that often switches back and forth between languages, ultimately giving their shows a very ‘Spanglish’ feel.

In addition to the extensive radio and newspaper support, the series will also be promoted via street marketing, off-premise point-of-sale collateral at local Jack Daniel’s retail outlets, on-premise support at the comedy venues and via iCaramba.com through special ticket giveaways. In an effort to make the comedy series as accessible as possible to the public, iCaramba.com and its media partners will be giving away many free tickets throughout the summer, while allowing advance ticket holders to enter for just $5 per person. For ticket information and/or to obtain a $5 entry pass, visit iCaramba.com.

“We at Jack Daniel’s are proud to again present the Latino community of New York City the very best in Latino stand-up comedy with this annual Latino Comedy series,” says Patricia Vasconcelos, Atlantic Division Hispanic Marketing for Brown-Forman, Inc., the distributor of Jack Daniel’s.

iCaramba.com and Jack Daniel’s, along with other sponsors looking to reach the new generation Latino audience, will also present the series in New Jersey and Chicago later this fall and spring.

To view schedule CLICK above on ‘More Images.