Jack Daniel’s STUDIO Nº 7.
September 6, 2004
Jack Daniel’s presents a promotional campaign, “STUDIO Nº 7”, creating the perfect mix between the quality of its product and the energy of alternative Latin music, with the best up and coming local bands.
Jack Daniel’s STUDIO Nº 7 will comprise a CD with two tracks of each of the best seven local bands, and various events from the disc’s release, a monthly concert series, and a grand finale concert featuring an internationally renowned band.
This exciting campaign will start in October with the launch of the CD sampler and an exclusive live performance by one of the bands in a private cocktail for media and entertainment industry members; followed by the monthly private concert series “…live from STUDIO Nº 7”, which will take place at the best venues in the city. Entrance to these private events will be offered to general public through various contests in web pages, e-mail, radio shows and others.
All participating bands are key elements in the local artistic scene and leaders in each one of their genres. STUDIO Nº 7 will present the best songs by Sacha Nairobi, Soniko, Locos Por Juana, Tango36, Suenalo Sound System, Panas y monte*rosa in one same CD, which will be distributed at this series’ events as well as others around the city.