Javier Saralegui joins Sí TV Board.

Sí TV announced that Javier Saralegui has joined its board. Saralegui served as president and chief operating officer of Univision Online and President of Galavisión for a combined 20 years.

The announcement was made by Michael Schwimmer, Sí TV’s chief executive officer.

“Javier is a true industry pioneer both in cable and the internet. He built Univision Online from the ground up creating America’s number one Spanish-language site. Previously, under Javier’s leadership, Galavisión became the top Spanish-language network in cable. His passion and belief in the power of the Latino audience, combined with his unique insight and business acumen, make him a terrific addition to our board. I look forward to working closely with Javier and the rest of the board to build upon our growth and success to date.”

Saralegui said, “For all the growth that the Hispanic market is experiencing and will continue to experience on an accelerated basis, the fastest growing segment is comprised of English dominant and bicultural Hispanics. Sí TV, now reaching over 22 million homes and growing, is perfectly situated to tap this largely underserved market, which also represents the next step for distributors and advertisers alike to reach out and engage U.S. Hispanics.”

Saralegui became the founding president of Univision Online in 2000, and quickly turned Univision.com into the most-visited Spanish-language Web site in the U.S. Saralegui oversaw the launch of the site, and of Univision Móvil, the leading Spanish-language mobile content and video platform. He was responsible for the company’s original online and wireless content strategies, including e-commerce and related joint ventures.

From 1988-2000, Saralegui was president of Galavisión, the leading cable network for U.S. Hispanics, where he was responsible for managing day-to-day operations of the network. As president, he quintupled Galavisión’s distribution and revenues.