Julie Stav and ImpreMedia team up.
May 1, 2007
Julie Stav, a financial expert and owner and editorial director of Tu Dinero magazine for U.S. Hispanics has announced a new partnership with ImpreMedia. The two news industry pioneers will team up to deliver top quality and relevant personal finance news to more than 10 million Latinos in print and online.
Content from Tu Dinero magazine will appear in the following ImpreMedia publications and will be linked from their websites to a specially created, co-branded microsite: La Opinión, La Opinión Contigo, El Diario La Prensa, La Raza, El Mensajero, La Prensa and Vista Magazine.
“It is well known that Julie Stav is the leading, trusted source of financial news and information for the Hispanic market,” says Monica Lozano, Senior Vice President of ImpreMedia and Publisher and CEO of La Opinión. “ImpreMedia is thrilled to be entering into this exciting new partnership. It will help both of our organizations to continue to serve the growing needs of this underserved community in both print and online formats.”
“ImpreMedia is committed to providing our users with the best content and user experience on the web. By partnering with Julie Stav, it is a win-win for everyone,” added Mary Zerafa, General Manager of ImpreMedia Digital.
“What excites me most about this new relationship is ImpreMedia’s extensive reach in the U.S. Hispanic community, which provides us with the ideal platform to further our mission of helping the U.S. Hispanic community realize their great American Dream,” said Julie Stav.