Estrella TV has named Judy Kenny as Executive Vice President of Network Sales & Marketing, effective immediately. Based in Estrella TV’s Manhattan offices, Kenny will report to Winter Horton, Chief Operating Officer of Liberman Broadcasting, owner of the US Hispanic broadcast network.
Kenny joins Estrella TV having served in senior-level positions with BBDO, ABC-TV, Fox and Univision. Starting her career at the BBDO advertising agency, Kenny moved to ABC Television Network sales where she served for 8 years in the News, Sports and Primetime divisions. Recruited by Univision, Kenny headed up the network’s sales operations as Executive Vice President of Network Sales for the last four years of her ten year tenure there. At Fox, she served as Executive Vice President of My Network/20th Syndication.
“We are very excited to have Judy join the Estrella TV team. She really understands the value of marketing to the Hispanic consumer and with her distinguished network sales background she will take Estrella TV to the next level.” said Winter Horton, COO, Liberman Broadcasting.
“I am so glad to be back in the Hispanic market. I have been patient to find the perfect opportunity to return and Estrella TV offers me just that. The Network produces 100% original programming for US Hispanics right here in the U.S. Estrella TV is unique in offering brands an affordable way to own content and extend their brand message far beyond the traditional commercial, and that excites me” said Kenny.