Kmart Corporation and World Wrestling Federation Entertainment, Inc. announced a Wrestlemania X-Seven Sweepstakes national promotion that will kick off in Kmart stores across the country and online at www.wwf.com and www.bluelight.com on March 4.
This is the first time Kmart and WWF have joined forces to offer customers and wrestling fans the opportunity to win fantastic prizes including a grand prize trip to Wrestlemania X-Seven. A lucky individual will win four floor seat tickets to Wrestlemania X-Seven at the Reliant Astrodome in Houston, Texas on April 1. The prize also includes airfare, hotel accommodations and $500 spending money. In addition, the winner and their guests will have lunch with WWF Superstar Kurt Angle at the Saturday, March 31, Wrestlemania Fan Festival, Axxess.
Ten first-place prizes will be awarded offering customers an at home Wrestlemania X-Seven party, which includes free pay-per-view, action figures, souvenir programs, T-shirts and hats. Twenty-two hundred second prizes also will be awarded. This package will include pay-per-view coupons for Wrestlemania.
In store materials will feature WWF Superstar Kurt Angle, as will web pages developed for the contests on the World Wrestling Federation’s Web site WWF.com , and Kmart’s Web site BlueLight.com . Commercials with Angle will appear in World Wrestling Federation television programming throughout the promotional period of March 4 to March 15. Customers can sign-up for the contest online as well as in-stores. Customers who sign-up in their local Kmart store will need to fill out an entry form and mail it in.