LatinFactory changes name to Factory 360.

LatinFactory, a New York based events and Promotions Company has recently changed its name to Factory 360 to reflect its expanding work for clients beyond the Latino market.

“The ever changing marketplace for events and promotions as well as the blurring of consumer targets is really driving our need to rebrand our agency name “said founding partner Michael Fernandez.

Factory 360 specializes in working with clients and advertising agencies alike to bring their brand‚s vision to life through retail co marketing programs, special events , consumer promotions, technology text messaging communications /virtual gaming, relationship marketing, grassroots sampling and street teams.

“We are in an exciting time in consumer promotions and events given all the new options that technology has given us to reach the consumers” said President of the agency Gaby Neves.

Factory 360 recently expanded into new offices in Chelsea and has brought on new account managers to handle the increased business. Factory 360 will celebrate its fifth year anniversary this April.
Factory 360 current handles JP Morgan Chase multicultural efforts, FRS energy drinks sampling and multiple projects for advertising agencies nationwide.