Latino Media Network names Raysa Rodriguez-Leon as EVP of Audio Sales and Client Solutions

Latino Media Network (LMN) announced the appointment of Raysa Rodriguez-Leon as Executive Vice President (EVP) of Audio Sales and Client Solutions. Rodriguez-Leon joins owners and co-founders Stephanie Valencia and Jessica Morales Rocketto and interim Chief Executive Officer Marc Manahan in LMN’s mission to reach and inspire the Hispanic community through dynamic and culturally relevant content.

Rodriguez-Leon, a media and advertising sales veteran, brings over 25 years of experience in driving revenue growth and leading high-performing teams. Her career highlights include spearheading the Miami office for Katz Media Group and managing a dynamic and high-growth sales office that generated significant annual revenue for Katz and its clients. Recognized with the Radio Ink Medallas de Cortez “Marketer of the Year” award in 2020, Rodriguez-Leon is well-positioned to elevate LMN’s market presence and strengthen its commercial strategies.

“Raysa’s impressive track record and dedication to connecting communities through audio platforms make her the ideal leader for this role,” said Valencia and Morales-Rocketto. “We are excited to have her join our leadership team to further our vision of creating impactful media that resonates with Latinos nationwide.”

“Joining a Latina-owned radio broadcaster that aligns with my career passion and cultural values is a remarkable opportunity. I’m eager to contribute to LMN’s growth and its mission to inform, inspire, and celebrate Latinos across the country,” said Rodriguez-Leon.

Rodriguez-Leon, a Cuban-American, is passionate about serving the Hispanic community and shares LMN’s commitment to culturally authentic and engaging media. Her appointment comes as LMN expands operations after acquiring 17 radio stations in key Hispanic markets, including Los Angeles, Miami, Las Vegas, Chicago, and Houston. Under her leadership, LMN aims to amplify its reach and solidify its reputation as a premier source of audio content that reflects and serves the Latino experience.