Lazarus named Executive VP of Network Sales at Univision Communications.

Univision Communications Inc. announced the appointment of Peter J. Lazarus to the position of Executive Vice President of Network Sales, effective immediately. In this new position, Lazarus will oversee all advertising sales operations for the Univision, TeleFutura and Galavisión networks. Lazarus will be based in New York and report directly to David Lawenda, President of Advertising Sales, Univision Communications. Trisha Pray, Senior Vice President of Network Sales, Carlos Deschapelles, Senior Vice President of Network Sales, Peter Scanlon, Senior Vice President of Network Planning and Mal Karwoski, Vice President of Network Sports Sales will report directly to Lazarus. Together, they will lead a national team of multi-network sales professionals serving clients with innovative advertising and marketing solutions.

“Peter has proven himself as a distinguished leader in sales and marketing and I am delighted to welcome him to the Univision Network sales family,” said Lawenda. “I look forward to working closely with him and leveraging his creative and innovative ideas to further Univision’s position as the leader in Spanish-language media.”

“I am proud to be joining the Univision team and am eager to help the Company realize the significant growth opportunities that lie ahead in the Spanish-language media landscape,” said Lazarus. “I am fortunate to be joining an experienced team of sales professionals and have the ability to utilize the Company’s powerful cross-platform opportunities in new and exciting ways that continue to provide advertisers with innovative marketing solutions.”

Lazarus was most recently Senior Vice President of Sales and Business Development at IMG Sports and Entertainment. Previously, he spent nearly 10 years in several senior positions at NBC Universal including Senior VP of Sports and Olympic Sales and Marketing. In this role he managed all aspects of sales and marketing and spearheaded the $2 billion dollar sales effort for the 2006 Torino and 2004 Athens Olympic Games. Earlier in his career he worked as a Television Network Account Executive in Sports, News and Primetime. He left NBC for a short time, to join Internet advertising sales representation firm Phase 2 Media as a Senior Vice President of Sales. Lazarus began his career on the agency side working in the Network Buying Departments at Young & Rubicam, Lowe and Partner SMS, and Backer, Spielvogel, Bates.