LeBron está Caliente: Spotlight on Miami.
June 9, 2010
The long wait is over! The two time MVP star LeBron James has made his decision to join el Heat, bringing a massive spotlight to the country’s 3rd largest Hispanic market and a city known for its Latin flavor. Time will tell on the economic and business impact of his decision, but we can certainly assume that many moving parts are at play with his announcement.
By Liliana Gil, Managing Partner AG-XL Alliance
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http://www.HispanicCMO.com
