LifeLock selects Images USA.
September 8, 2008
LifeLock, a identity theft protection company, has selected Atlanta headquartered marketing communications agency IMAGES USA as its multicultural advertising agency of record. IMAGES will focus on increasing LifeLock’s brand awareness in the African American and Hispanic marketplace, nationwide.
LifeLock has charged IMAGES USA with creating a strategic marketing campaign targeting African Americans and Hispanics. Services to be provided by IMAGES starting in the first quarter of 2009 will include Market Research, Advertising, Marketing Program Development, Sponsorship Development and Public Relations.
