Liquid Compass signs Border Media Partners.
August 17, 2008
Liquid Compass announced that it has begun providing streaming media services to its newest client, Border Media Partners (BMP Radio). Headquartered in Dallas, Texas, BMP Radio is the largest, privately-owned, Hispanic-focused radio company in the United States.
Liquid Compass currently provides streaming media services to three of BMP’s radio stations in San Antonio and Austin, Texas, including stream hosting, custom media player development, and the company’s professionally managed ad traffic service, TrafficMyAds.
In addition, Liquid Compass has launched the first-to-market Spanish language branded media player in North America which went live earlier in August on the company’s Spanish language station in Austin, Texas, bringing to four the total number of BMP stations currently served. Both companies look to expand that number to between 15 and 20 in the near future.
“When looking at their business model, it became very clear, very quickly that Liquid Compass could provide everything we were looking for from a streaming partner,” said Scott Wallace, BMP’s Senior Vice President/CTO. “The decision was a no brainer for us—we have every confidence in Liquid Compass’ ability to take Border Media Partners to the next level.”