Listen to your Mother – The New Assistant Brand Manager.
January 24, 2011
There are 82 million Moms in the U.S. and they are the golden ticket to marketing success for many brands. It’s evidenced not only in the focus, research and communication all around her, but based on the fact so many companies are employing and deploying Mom panels. Mom panels like Walmart Moms are Moms recruited by brands to help brands connect with larger Mom audiences. They are usually chosen for their social influence, personality and the size of their social graphs. Brands utilize the Moms for insights, blogging, tweeting and creating content on their behalf. In effect, Mom has become the new Assistant Brand Manager.
To read more CLICK on link below;
HispanicCMO.com:
http://www.HispanicCMO.com
HispancPRpro.com:
http://www.HispanicPRpro.com
HispaincAccountPlanner.com:
http://www.HispanicAccoountPlanner.com
