Lopez Negrete Communications, Inc. Scholarship.

Lopez Negrete Communications, Inc. announced Heather Diaz as the 2010 recipient of the Lopez Negrete Hispanic Marketing Education Fund scholarship.

“Cathy and I established the Lopez Negrete Hispanic Marketing Education Fund to fuel and protect the future of our industry,” said Alex López Negrete, president, CEO and chief creative officer of Lopez Negrete Communications. “With Heather’s accomplishments and goal-oriented attitude, I cannot envision a more worthy recipient of this scholarship. This will be just one success out of many for her in the years to come.”

Diaz is a University of Houston senior, majoring in advertising. An outstanding student, she has been accepted into the University of Texas graduate master’s program and has received a number of awards for her schoolwork.

The Lopez Negrete Hispanic Marketing Education Fund scholarship is made available by the American Advertising Federation-Houston’s charitable foundation, the Advertising Education Foundation of Houston. The annual scholarship is awarded to select recipients with strong potential for success in advertising, marketing, communications, radio/television, media studies, marketing research or other related fields. Applicants may be Latino or non-Latino, but must be bilingual and have a specific interest in Hispanic marketing and advertising.

Diaz was officially named this year’s Lopez Negrete Hispanic Marketing Education Fund scholarship recipient at the American Advertising Federation-Houston’s monthly luncheon.