L’Oreal Paris signs Kate del Castillo as new spokesperson.
June 16, 2009
L’Oreal Paris has signed actress Kate del Castillo to an exclusive North American contract (including the U.S., Canada, Mexico and the Caribbean) as a spokesperson for the company and its beauty brands. Kate’s first appearances will be in print and television advertising for Excellence haircolor. The advertising was shot recently in Los Angeles and Paris and is scheduled to debut in the U.S. in the fall of 2009.
