The Luca reaches towards Mars.

Los Angeles based ad agency The Luca Group has joined forces with Mars Media Family/Andy Mars. This fusion has come up as a result of their long term working relationship tackling the Hispanic and General Market in Television, Radio, Promotions, Direct Response and Branding.

Founder and CEO of The Luca Group, Luis Cuellar, refers to this union as a “positive step in the right direction to service the Hispanic and General Market.” He is assured of the growth that will spur from this move. “Andy believes in the values that identify The Luca: hard work, integrity, success and impeccable ethics. This compatibility is ensured to work.”

According to Andy Mars, “Our vision of taking advantage of the strengths of The Luca Group throughout its 18 years of servicing accounts in the health, automotive, insurance and financial industries combined with my 30 years of experience in broadcast operation, sales, programming, research and promotions will result in the desired impactful advertising.”

The Luca Group clients include Infinity Insurance, Toyota of Garden Grove, Simpson Pontiac Buick GMC and Inova among others.