MasMusica TeVe Launches In Dallas & Austin.

Caballero Television announced that the company is now operating CH%& / Dallas and CH 65 / Austin. In making the announcement Chief Operating Officer Steven Humphries said, ” we’ve been anticipating this day for several months, as we continue to expand our Texas coverage. In Dallas we have a full, local operation, the best LPTV signal in the market and in Austin we have the former Telemundo affiliate, KGBS-TV.”

Caballero Television is programming the MasMusica TeVe “Regional Mexican” format on CH 57 and CH 65, according to Juani Zuani, Director of Programming. Zuani said, ” the Regional Mexican format is the most popular Spanish radio format in both Dallas and Austin. MasMusica TeVe is just like Spanish radio, only with pictures.” Zuani also said, “with our new VJ line-up and new on-air look, we’re anticipating a great response from viewers.”