McDonald’s host Latin GRAMMY’s In The Schools programs.

The Latin Recording Academy and McDonald’s will host Latin GRAMMY In The Schools programs in New York, Chicago, Miami, Los Angeles, and Dallas, it was announced today. This educational program is an initiative of The Latin Academy to provide students who are interested in pursuing careers in the music industry the opportunity to learn from musicians, songwriters, producers, record label executives and other members of the recording industry about the various career choices within the music business. McDonald’s will serve as presenting sponsor of the program for the second year.

“The Latin Recording Academy is thrilled to once again offer students this exciting education initiative and highlight the various career choices within the music industry,” said Gabriel Abaroa, President of The Latin Recording Academy. “This is one of the initiatives that The Latin Academy is most proud of as we connect successful musicians and business people with future musicians and executives. We thank McDonald’s for their continued support and we look forward to another grade A+ Latin GRAMMY In The Schools program.”

“This program is a natural extension of our ongoing celebration of Latin music and of our commitment to Hispanic education,” said Cristina Vilella, director, U.S. marketing for McDonald’s. “It’s another way that McDonald’s helps students realize their dreams by linking them directly with experts who can give them practical advice and guidance in starting their careers.”

The Latin GRAMMY In The Schools program is scheduled to visit Celia Cruz Bronx School of Music in Bronx, N.Y on Sept. 25; Benito Juarez Community Academy in Chicago on Oct. 2; Coral Park Senior High School in Miami on Oct. 9; the GRAMMY Museum in Los Angeles on Oct. 16; and Booker T. Washington High School for the Performing Arts in Dallas on Oct. 23. Additional program taking place in Las Vegas will be announced shortly.

Additionally, making stops at each of the programs will be the Fiesta- Tour Mcdonald’s Music Experience — a traveling music exhibit that features memorabilia from more than 50 Latino artists who have contributed to the advancement of music, culture and education. The music exhibit is housed in a 70-plus foot vehicle and includes a walk-through display of artifacts and memorabilia and great moments in Latin music history. Organized by decades, from the 1950s to the present, the exhibit includes items from Celia Cruz, Thalía, Ricky Martin, Daddy Yankee, Alejandro Sanz, Pepe Aguilar, Beto Cuevas, Maná, and Ivy Queen just to name a few.

The music exhibit brings to fans the experience of being “up close and personal” with their favorite musicians right in their very own communities. The Fiesta Tour McDonald’s Music Experience area also includes a live DJ, an interactive dance area, and information about the RMHC®/HACER® Scholarship Program.

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