Media

The Univision Network announced the premiere of “Mi Marido Tiene Familia” (My Husband Has a Family), starring Daniel Arenas and Zuria Vega. The primetime comedy premieres on Monday, August 21, at 9 p.m. ET/PT (8 p.m. CT).

So a couple of weeks ago I sounded off about Facebook’s plans to enable sound automatically in its New Feed. I suspect my reaction is not that unusual and that advertisers still need to think about how their video is going to communicate without sound.  by Nigel Hollis

Investors have banged Twitter pretty hard of late. Criticized for flat user growth, the company’s stock has dropped as much as 13% during recent midday trading.  Despite this, users in Latin America have made the platform an integral part of their social media consumption habits.

The Korean fantasy drama will make its Latin American debut on Tuesday, August 15 (times vary by country), and will premiere in the U.S. on Monday, August 21, at 5:00pm ET / 2:00pm PT.

Walk into nearly any bar, gym, airport or office these days and you’re likely not only to find a television, but also viewers of all sorts with their eyes glued to the glass—from sports fans urging their teams on during a big game to money men tracking the financial markets to travelers monitoring news and weather reports. These consumers, out of the confines of their homes, are no less important to networks and advertisers when they’re out and about.

Univision and Story House Entertainment announced that the 12-episode second season of the original series “El Chapo” will premiere Sunday, September 17 at 10 p.m.

UNIVERSO announced the premiere of “UNIVERSO VICE,” a show produced by Vice Media for the U.S. Hispanic market set to premiere, Sunday, August 20 at 8pm/7C.

Brands that market to multicultural audiences have found music as a key approach to connecting across generations. But multicultural marketers sometimes overlook the many facets differentiating their target audiences, ranging from differing countries of origin to local cultures and experiences. To truly connect, marketers must craft precise messages for specific segments rather than treating the multicultural community as a singular audience.

As small business owners, we all dream of a place where we don’t have to guess what people want or like to do. In this place, we have a 360-view of their favorite places to eat, drink, and play. We are invited into conversations among friends about pressures and pain points, brand fails, and unicorns. In this place, millions of people capture life’s rawest and rarest moments in photos and live stream putting a face and story to issues our products are anxious to provide for, our services delighted to solve.  By Mario Carrera / ThinkNow

There’s a quote that gets thrown around and misattributed all the time that says, “Hope is not a strategy.”  In the digital media and advertising business the word “identity” gets thrown around even more, so to paraphrase this oft-used cliché, I’ll say: Identity is not a strategy.

Walk into nearly any bar, gym, airport or office these days and you’re likely not only to find a television, but also viewers of all sorts with their eyes glued to the glass—from sports fans urging their teams on during a big game to money men tracking the financial markets to travelers monitoring news and weather reports. These consumers, out of the confines of their homes, are no less important to networks and advertisers when they’re out and about.

María Elena Salinas, an influential voice in television and Hispanic America for more than three decades, announced that she plans to leave the Univision News anchor chair at the end of the year.

The Univision Network announced the premiere of the epic series “La Tierra Prometida” (The Promised Land), a compelling story of courageous faith filled with adventure, temptation, intrigue, and forbidden love.

America has spoken, and they have one thing to say: “I’d rather be fishing.” With 1.5 million more participants than the previous year, fishing now has more than 47 million Americans hooked.

H Code Media announced the signing of an exclusive partnership with Futbol Sites (FSN) in Latin America.

Univision Communications Inc. (UCI) on the heels of promoting Steve Mandala to president of Advertising Sales and Marketing, announced a new leadership team to manage its growing portfolio of ad-driven platforms.

Everyone in the marketing ecosystem realizes mobile is inextricably intertwined with the consumer journey. The challenge is in learning how to leverage it.

LBI Media announced that its Estrella TV Network has added a new affiliate in Wichita, Kansas.

Casual lifestyle brand Panama Jack – known for its signature suncare products, eyewear, apparel, home furnishings and branded resorts – has selected Miami-based MARCA as its digital and social agency of record.

HipLatina announced a partnership with Go RVing to engage HipLatina’s acculturated audience of upscale Latinas.