Media

Nat Geo Mundo announced that the network’s original series Limomasters, after a successful first season, has been renewed for a second season.

10% of Americans own a smartphone but do not have broadband at home, and 15% own a smartphone but say that they have a limited number of options for going online other than their cell phone. Those with relatively low income and educational attainment levels, younger adults, and non-whites are especially likely to be “smartphone-dependent.”

As much as Internet prognosticators like to talk about the coming shift to a mobile-first world, the truth is that we’re already there.

Univision Local Media announced that it will begin to simulcast live one of its most acclaimed syndicated radio shows “El Show de Raul Brindis” (The Raul Brindis Show) across UniMás stations in Texas starting on Monday, April 6, 2015.

ESPN Deportes Radio 1050AM New York debuts three new sports talk shows led by local talent with a focus on New York’s favorite teams.

Meredith Corporation unveiled Parents Latina, a new English-language magazine targeting U.S. Hispanic millennial moms.

We are living in a world of 24/7 connectivity. We access content on our own terms, and we like it that way. Across the globe, more than three quarters (76%) of respondents in a Nielsen online survey of digital attitudes and behaviors say they enjoy the freedom of being connected anywhere, anytime. While this flexibility can be a benefit to us, it represents a huge challenge for brands and content providers vying for our attention.

April 1 marks 100 days until the kick-off of the Toronto 2015 Pan American Games. As the official and exclusive presenter in the U.S., ESPN and ESPN Deportes celebrate the countdown with comprehensive multiplatform content, highlighted by the debut of special programming and the launch of a digital destination, hosting all the action around the “road to Toronto 2015” and beyond.

GolTV has acquired the broadcast rights to the Portuguese Cup (Taca de Portugal).

Movie viewers in North America are frequenting the theater less often.

More than three-quarters (76%) of brand marketers consider programmatic buying in mobile advertising to be an important development, but despite this enthusiasm, relatively low numbers of marketers are currently purchasing ads programmatically, according to a new study commissioned by the Interactive Advertising Bureau’s (IAB) Mobile Marketing Center of Excellence and conducted by Ovum.

Mobile telecommunications companies enjoy a strong cultural traction with particular cultural relevance to youth from gen y to z. We recently sat down with Pippa Dunn, CMO of pioneering telecommunications company EE, as part of our In the Marketer’s Chair series and asked her, what can brand owners learn from this culturally connected category?

Entravision Orlando announced the launch of their new morning show starting on Monday, March 30, 2015 hosted  by seasoned radio personalities Arnaldo Olieveri “JR al Aire” and Mariela Chópite. 

Univision Local Media announced the launch of a regional morning newscast in Texas, “Noticias Texas Primera Edición” (Texas News First Edition). Based in Houston, the newscast will air across Univision stations in Dallas, Houston, San Antonio, and Austin on weekdays from 4 a.m. to 6 a.m. beginning on Monday, April 6, 2015.

Azteca America announceds the broadcast of Camino a Premio Mujer, a special program in advance of the awards show Premio Mujer.  Bringing together women who have distinguished themselves in a wide range of professional fields and honor their work to advance the cause of women, the special airs Sunday, March 29 at 8:00 pm / 7:00 pm C.

Telemundo Las Vegas / KBLR announced that Adriana Guzman has been named Weather Anchor for Noticiero Telemundo Las Vegas weekdays at 5:30 PM and 11 PM.

Telemundo presents the special program “Siempre Selena,” dedicated to singer Selena Quintanilla twenty years after her death, this Sunday, March 29 at 6PM/5C

In the second year of Spanish-language Emmy Award categories, ESPN Deportes receives four Sports Emmy nominations: two in the Studio Show category and two in On-Air Personality.

Mobile ad spending continues to increase at the expense of desktop, taking more and more share of marketers’ digital ad dollars, according to new figures from eMarketer. In 2015, mobile ad spending in the US will increase 50.0%, reaching $28.72 billion and accounting for 49.0% of all digital ad spending. By 2019, mobile ad spending will rise to $65.87 billion, or 72.2% of total digital ad spend.

Univision Miami announced the appointment of journalist Ambrosio Hernandez as chief anchor in an expanded role that includes Local TV, Radio