Media

Award-winning journalist Roberto Ruiz has been named anchor of Azteca America’s two flagship nightly newscasts, Hechos Nacional Tarde, airing at 6:30 P.M. EST, and Hechos Nacional Noche, airing at 11:00 p.m. EST. Both newscasts will be aired exclusively in the United States and will focus on the national and international news and events that affect U.S. Hispanics.

DISH Network L.L.C. announced that El Rey Network is now available to DISH customers.

In this role, Lopez will work with leadership across the company to direct a fully integrated social media strategy that helps audiences engage and interact with Univision’s content across multiple media platforms.

MundoFox announced the premiere of “Quien Mato a Patricia Soler?” (Who Killed Patricia Soler?), an original production starring Mexican actress Itati Cantoral and Spanish actor Miguel de Miguel. “Quien Mato a Patricia Soler?” marks the long-awaited return of Cantoral to television. The series premieres on February 9 and will air exclusively on MundoFox Monday through Friday at 9PM/8C.

NBCUniversal’s Hispanic cable network mun2, which transforms into NBC UNIVERSO on Feb. 1, continues its coverage of the 2014/2015 season of the Premier League with three can’t be missed matchups this weekend.

Michael Vinales joined the Miami Herald Media Company as vendor section and co-op specialist with the niche & special publications group.

74% of online adults use social networking sites in the US , and this is no longer limited to the young as we see increased numbers of users aged 50+. The proliferation of smartphones means social media data is being captured in real-time as consumers post in the moment.

NBC UNIVERSO debuts on Sun., Feb. 1, as the home of the exclusive Spanish-language telecast of Super Bowl XLIX.

Telemundo Network announced the appointment of Luis Carlos Vélez to Executive Vice President of Network News, reporting to Luis Silberwasser, President of the Telemundo Network.

Mitsubishi Motors North America, Inc. (MMNA) announced that it will advertise during the Super Bowl airing Sunday, February 1st on NBC Universo (formerly MUN2). The campaign, conceived by Grupo Gallegos, a creatively-driven, independent advertising agency, targets Hispanic consumers and features a 30-second TV spot.

Customer loyalty pays off—just ask Amazon.com and take a look at the loyalty of holiday gift givers—and marketers were bringing these efforts to mobile.

Azteca America announced the premiere of the telenovela Contrato de Amor, starring Leonardo García and Ximena Rubio. 

Pasiones, a TV network dedicated to soap operas and dramatic series, has acquired exclusive rights for the U.S. premiere of “Dulce Amor.”

Why Hispanics are a key segment for digital commerce sites to differentiate and grow their business, especially in highly Hispanic areas such as California, Texas and Florida

Olympic gold medalist, 10-time world champion in six weight divisions and leading boxing promoter Oscar De La Hoya will launch a new Spanish-language sports, travel and lifestyle cable television channel called De La Hoya TV.

January 25th, Telemundo brings the much anticipated “Miss Universe” beauty pageant at 8pm/7c, hosted by television stars Raul Gonzalez and Rashel Diaz.

El Rey Network Founder and Chairman, Robert Rodriguez sits down with filmmaker Francis Ford Coppola for a new installment of “El Rey Network Presents: The Director’s Chair”

With “The Big Game” just around the corner, football fans may be starting to wonder whether or not their beloved game is still America’s Favorite Sport.  Back in 1985, there was only a one-point difference between the percentage of American adults who followed at least one sport and considered pro football (24%) or baseball (23%) to be their favorite. 

Among sports fans, the escalating interest around Super Bowl XLIX is focused on which team will earn the championship trophy for its on-field performance. Among marketing and advertising professionals, the chatter is centered on the TV commercials that will air during the game and the integrated multimillion-dollar marketing campaigns from these sponsors. Who will score or fumble on advertising’s biggest day of the year?

Examining user perception, the IAB study found that only 18 percent of smartphone owners who use the mobile internet on their phone say they spend significantly more time using mobile apps than browsing mobile websites. However, more than half (52%) of smartphone owners say they click links within apps that take them to content on mobile websites at least sometimes or more frequently.