Media

Univision Radio has launched “El Bueno, La Mala, y El Feo,” (The Good, the Bad, and the Ugly), a music- intensive Regional Mexican radio show with a blend of humor, social sarcasm, and exclusive interviews.

According to the December 2013 RADAR report, radio saw gains in the Hispanic audience across all major demographic groups compared with December 2012, while the black (non-Hispanic) audience remained steady year over year.

Quality beats quantity when it comes to measuring social media effectiveness, according to an August 2013 study by ExactTarget. The survey found that 38% of US Facebook and 43% of Twitter marketers were more concerned with the quality of audience members added via social efforts than with the number of followers gained.

mun2 will premiere the ttelenovela “La Patrona” in Spanish with English subtitles on Monday December 2 at 10pm EST/9C. 

Vme TV will broadcast ‘Los Hispanos y La Educacion’, a special program which takes a look at education in the United States through the eyes of two of the nation’s leading Hispanic educators, Dr. Eduardo J. Padron, president, Miami Dade College, and Ronald Blackburn Moreno, CEO, ASPIRA.

FOX Deportes and the National Football League are joining forces to bring Super Bowl XLVIII to the network.

When you think about live theater, what comes to mind for most people is Broadway and the soldout shows that grace its famous stages. Unfortunately, theater isn’t always as high-profile as a Broadway show in the Big Apple. Many theaters painstakingly dedicate a lot of time and effort into getting people to buy tickets to first-run or lesser-known shows.

Between the return of professional football and the MLB playoffs, September was a busy month for sports fans. Sports websites attracted more than 87 million Americans and 36 million smartphone owners tapped into the action using a sports app.

ESPN Deportes Radio has reached a sub-license agreement with Fox to broadcast the UEFA Champions League.

Both smartphone and tablet use saw a large leap among US teenagers ages 13 to 17 between 2012 and 2013, according to an October 2013 survey from the nonprofit Family Online Safety Institute (FOFSI) conducted by Hart Research Associates.

We started working with mom bloggers nearly eight  years ago, at a time when hardly anyone knew who or what they were and persuading brands to trust this new and mysterious form of media was a lengthy, painful and, for a long time, unsuccessful experience.

Latin America will add nearly 100 million people to its social network user audience between now and the end of 2017, according to eMarketer’s latest estimates.

Valassis announced new findings revealing the heightened digital and social engagement of the growing Hispanic population when it comes to savings.

The Univision Network announced it will air its 2nd Annual “TeletónUSA,” a 28-hour telethon featuring more than 100 Hispanic superstars and television personalities uniting the community in support of children with disabilities, cancer and autism in the United States. Under the slogan “Héroes con Corazón” (Heroes with a Heart), this year’s event follows the spectacularly successful initial effort that reached nearly 14 million viewers and raised nearly double the first telethon’s goal for a total of $ 15,215,028 million dollars.  Through inspiring stories, personal testimonies, and memorable performances from top Latino talent, “TeletónUSA” will work to surpass last year’s total, if by only a dollar, and change lives. It will be broadcast on the Univision Network from December 13 at 10 p.m. ET/ 7 p.m. PT to December 15 at 2 a.m. ET/ 11 p.m. PT. The full event will also be streamed LIVE at univision.com/teletonusa

Univision News announced that Lourdes Torres has been appointed vice president of Regional News and director of Special Projects for Univision News.

MundoFox announced that “El Capo,” the hit drama series about the adventures of drug lord Pedro Pablo Leon Jaramillo, has begun production of season three, making it the first Spanish-language series to return for a third season on U.S Spanish-language broadcast television.

Univision Communications has offered an interesting infographic regarding the importance of the US Hispanic Social Power.

Univision Communications Inc. and Toyota have announced a transmedia partnership that will include integration of Toyota vehicles into a new telenovela.

Vanidades and Cosmopolitan en Español, both publications of Televisa Publishing + Digital, announced they joined forces with Unilever to offer Divina Latina, the ultimate in-store shopping program at CVS geared for today’s discerning Hispanic female.

The National Hispanic Media Alliance (NHMA), launches with a strong mission to be the leading Hispanic print media advocacy group in the nation, representing prominent community based Hispanic publications; showcasing the value of cultural relevance and the power of hyperlocal content.