Media

The fallout from the July 22 cancellation of “Piolín por la Manana” is hard to miss in the September PPM results, the first full-month survey since Univision Radio abruptly pulled the plug on the syndicated Spanish-language morning show.  For many of the roughly 50 former affiliates, life without their high-profile morning man has put them in a precarious position, particularly the one-dozen Univision stations that carried his show.

{Why it is crucial to connect the dots between the consumer, music discovery, music consumption, and copyright monetization}  by Peggy Dold / Navigation Partners LLC

U.S. Hispanics Over-Index Other Demographics in most Social Media, Entertainment,  & Mobile Usage.   by Peggy Dold / Navigation Partners LLC

APCO Insight revealed its list of the 100 Most Loved Companies. The Walt Disney Company tops the list followed by Yahoo!, Google and Sony respectively.

Rosana Franco joins ESPN Deportes as one of the hosts of Raza Deportiva, the network’s first live morning simulcast show.

T-Mobile announced a multi-year partnership with international singer, songwriter and Grammy Award-winning music icon, Shakira.

Superadio, LLC announced the launch of SupeRadio Latino Network.

The idea of TV as the “first screen” and other devices as the “second” or “third” screens is dead. Today, the first screen is whichever one a consumer is looking at, according to “Social TV: Marketing to Viewers in Real Time,” a new report from eMarketer.

webcitygirls// continues evolving.  As part of this evolution, a redesigned webcitygirls.com has been created serving as a platform launch for a one-of-a-kind webNovela, titled “Las Bobas No Velan Sus Cuentas” which debuted on October 3, via You Tube Space Coast channel and webcitygirls// site. 

Time Warner Cable and Univision Communications Inc. announced a multi-year, multi-platform agreement to deliver even more Univision content to Time Warner Cable and Bright House Networks subscribers.

Mondelez International, the makers of OREO, RITZ, TRIDENT and SOUR PATCH KIDS, is making a major play with soccer to excite and engage consumers through a series of wide-ranging deals with several of the sport’s top teams, organizations and players.

Smartphones are the all-purpose device-of-choice among mothers, according to an August study from BabyCenter, which found that in the past year alone, the number of US mothers using smartphones increased nearly 34%. And 46% of these mothers admitted being addicted to their smartphones. In fact, when asked which device they would keep if they could only choose one, more than seven out of 10 mothers who owned a smartphone, tablet and PC said they would keep their smartphones and scrap the rest.

The National Association of Hispanic Publications (NAHP) honored impreMedia with Fifty-six awards for its publications in multiple categories. impreMedia’s two dailies, La Opinión and El Diario La Prensa garnered 17 awards in total.

On Monday, October 14, Azteca America will premiere Noticiero Azteca America West Coast, a daily newscast that will air at 5:30 pm and offer the most up-to-date news and information that affect Latino viewers on the West Coast of the United States.

Sirius XM Radio announced that “El Show de Piolín,” hosted by Spanish-language radio’s top host Eddie “Piolín” Sotelo, will launch October 18 on SiriusXM’s Piolín Radio channel 147.

Marketers report strong doubts about their skills, effectiveness and ability to measure the impact of their campaigns according to research released from Adobe.

Telemundo Internacional announced that the well-known Mexican actress Aracely Arambula will play the leading role in the new telenovela based on Victor Hugo’s classic work Les Miserables, to be produced by Telemundo in 2014.

Native advertising may still be a format brands and publishers are experimenting with, but that doesn’t mean they are slowing down rollouts of native content.

In support of Breast Cancer Awareness Month, Adriana Monsalve, Carolina Guillen and Carolina Padron will host special editions of SportsCenter– the week-long broadcast ends with special reports from Estadio Azteca for Mexico vs. Panama

This year marked the 10th anniversary of Coca-Cola’s Summer Love Festival: three days of parties, games, spas and music for Israeli teens—all with unlimited access to Coca-Cola. Of course, not every teenager who’d like to go can attend, setting up those who are absent for a serious case of FOMO: the fear of missing out, and in this case, the uneasy feeling that your peers are having a better time than you are. So Coca-Cola created a solution for a few of those left out: Social Robots, which allowed teens to join the fun virtually.