Saturday’s telecast of La Liga’s El Clásico live on ESPN Deportes from the Santiago Bernabéu Stadium in Madrid, Spain – a 2-0 victory for Barcelona over Real Madrid – was the highest-rated and most-watched telecast on Spanish-language cable television so far this year.
Media
Fútbol de Primera unveils 2010 FIFA World Cup South Africa coverage with Star Studded Mundialistas
Fútbol de Primera announced its extensive World Cup coverage plans, its reach and its world renowned on air personalities who will be on site this summer in South Africa as part of FDP Radio’s third consecutive World Cup Spanish language broadcast.
Who Owns Social, Anyway?
Beats Me, but there are a ton of things to figure out before we settle on the Answer.
So who the heck owns social?
Courtesy of Advertising Age.
US Internet Population Diversifies.
Change is happening within the US Internet population on many levels. The average age of Internet users is rising in tandem with that of the general population, for example, and racial and ethnic characteristics are more closely mirroring those in the offline population.
Building a Better Burger? Try Social Listening for Product Development.
As “brand listening” on the web has now become standard practice, it’s time to go deeper to unlock the value, passion and insight hidden inside the everyday chatter happening outside the context of your brand. As social media usage and time spent on these sites grows globally, the need for this deep social listening, with the proper approach and analysis, is more important than ever.
