2008 will be remembered as a record-making year, not just on the field but also in the home. As Nielsen data reveals, consumers across the globe tuned in to sporting events in record
numbers.
Media
2008 A Banner Year in Sports.
Mobile and marketers: Finally a good connection.
If there’s any doubt that 2008 was a significant year for mobile marketing, consider this. The emergence of arguably the planet’s most prominent brand was fueled over the past year in large part by a robust, groundbreaking and multifaceted mobile marketing presence.
USA Boxing pursing Multicultural Consumers.
USA Boxing has retained the services of Octagon to operate as the organization’s official sponsorship agency and strategic consultant. Among the federation’s new initiatives is developing and packing assets specifically for brand marketers seeking to create engagement with multicultural audiences.
