Bowing with “Novela,” a hilarious and edgy sitcom about life behind the scenes at a fly-by-night Spanish-language telenovela, www.generation-n.com is described by founder Bill Teck as a “Boutique Broadband Network,” that will deliver content for users seeking video populated by bilingual, bi-cultural Latinos.
Media
Azteca America extends LA presence.
Azteca America announced a five-year agreement with Pappas Telecasting, which will grant Azteca America the right to continue airing its programming until December 2012, on the Los Angeles flagship station, KAZA-TV Channel 54.
DIRECTV and SBS-Mega TV sign exclusive contract in Puerto Rico.
Spanish Broadcasting System, Inc. (SBS) announced that it has signed an exclusive contract with DIRECTV, the leader in digital television signal distribution, to broadcast MEGA TV programming in Puerto Rico through DIRECTV’s Channel 169.
LATV Networks acquires American Latino TV.
LATV Networks, LLC (LATV) announced that it has acquired American Latino TV (ALTV), the syndication and production company for English-language television shows created for bicultural/bilingual U.S. Latinos.
Telecinco to purchase 28% of CaribeVisión.
Telecinco from Spain, announced that they have purchased 28.3% of CaribeVisión for $32M, which has television stations in New York, Miami and Puerto Rico.
Keoseyan re-joins ImpreMedia as Publisher of La Raza Newspaper in Chicago.
ImpreMedia announced the appointment of Ruben Keoseyan as Publisher of La Raza newspaper, Chicago’s premier Spanish-language weekly.
Not entirely new to the ImpreMedia team, in 2000, Keoseyan began a five-year term at ImpreMedia’s Los Angeles daily, La Opinión, where he was Managing Editor and in 2004, he was promoted to Executive Editor of largest Spanish-language daily in the country.
Teen content creators.
Some 93% of teens use the internet, and more of them than ever are treating it as a venue for social interaction — a place where they can share creations, tell stories, and interact with others.
FSI Coupons deliver 257B Consumer offers.
The Marx Promotion Intelligence 2007 FSI Distribution Trends Report reports that more than 197 billion pages containing 257 billion consumer offers representing over $320 billion in consumer incentives were delivered through Free Standing Insert (FSI) coupons in Sunday newspapers during 2007. Average Face Value increased to a new record level of $1.26, up $0.07 versus 2006.
Mobile-Only going Mainstream.
Traditional landline telephone service may not be a tradition much longer.
ImpreMedia and McClatchy Publications join forces for Online and Print advertising platform.
ImpreMedia announced agreements with the Spanish-language publications of The McClatchy Company that will create the largest online and print advertising platform in the nation serving the Hispanic market. The platform will allow National advertisers to obtain significant penetration in 18 top U.S. Hispanic markets including nine of the Top 10 Hispanic markets.

























