Media

Univision and Nuyorican Productions announced the international all-star cast of one of the most anticipated television events on Spanish-language TV, “Como Ama Una Mujer” (How a Woman Loves), featuring Golden Globe and GRAMMY(R) nominated superstar Jennifer Lopez as creator and executive producer. The five-part dramatic mini-series will debut on the Univision Television Network this fall.

Network Radio Today offers a window into the world of national radio and its listeners, as well as an introduction to RADAR, the national radio ratings service that is the “gold standard” of measurement for national radio listening and network radio audiences.

Your GRP goals will change in an electronically measured era. Download this brochure (PDF) to see how the Arbitron PPM might change the way you plan and buy radio.

For over a decade the radio industry has focused on P1, or first preference, listeners—those who listen most to a station. In the Diary world, a rule-of-thumb says that P1s represent 33% of a radio station’s cume and 70% of its Average Quarter-Hour (AQH) audience.

Urban radio has an unmatched ability to reach and motivate African American consumers on behalf of advertisers and marketers, according to a new presentation by ROI Media Solutions that debuted at Interep’s 9th Annual “Power of Urban Radio Symposium.”

Univision Communications Inc. announced that Cesar Conde has been promoted to Executive Vice President, Chief Strategy Officer, effective immediately. Conde will report to Joe Uva, Chief Executive Officer of Univision.

In this position, Conde will work closely with the CEO and the management team to identify new strategic growth opportunities for the Company while continuing to implement Univision’s corporate priorities. He will work to identify new business initiatives and alternative revenue streams across the Company’s television, radio and internet platforms and coordinate with all units in support of these new efforts.