While broadcast and cable networks kept their clutter relatively flat in 2006 versus previous years, they are still running on average 15 minutes of non-program material per hour in primetime, according to MindShare’s annual Clutter Watch. The study, which identifies trends based on an analysis of prime-time commercial minutes and non-program minutes data from TNS, found one exception in FOX News. The cable news network increased more than 10% to 15 minutes and 10 seconds per hour in non-program minutes over 2005.
Media
Most teenagers with social network profiles online are taking steps to protect themselves.
The majority of teens actively manage their online profiles to keep the information they believe is most sensitive away from the unwanted gaze of strangers, parents and other adults. While many teens post their first name and photos on their profiles, they rarely post information on public profiles they believe would help strangers actually locate them such as their full name, home phone number or cell phone number.
Broadband Internet access peaking.
While dial-up access to the Internet continues its slow death globally, the number of Internet adults utilizing ‘wired’ broadband connections may also be peaking, according to results released from Ipsos Insight’s annual The Face of the Web study.
Telemundo rejoins NAB.
Telemundo announced it will rejoin the National Association of Broadcasters, the industry trade group that represents free, over-the-air broadcasters on Capitol Hill and at the FCC.
