MTV Latin America announced that Sony/BMG superstar Ricky Martin will tape the next edition of its MTV Unplugged franchise, which will be produced by MTV Latin America in collaboration with MTV Tr3s.
Media
Record breaking 2006 FIFA World Cup coverage.
Univision Communications Inc. announced that an estimated 50 million viewers tuned in to the 2006 FIFA World Cup tournament on its three television networks – Univision, TeleFutura and Galavision – including 29 million Hispanics and 21 million non-Hispanics.
Telemundo posts best 2Q in its history.
Telemundo announced it posted its strongest June performance ever in Monday through Friday prime (M-F, 7-11PM) among Adults 18-49 (A18-49), averaging a 3.8 rating/771,000, a 52% gain over June ’05 (2.5 rating), and a 27 share of the audience watching the three major Spanish-language broadcast networks.
Generation Next … En Español Please …
How important is Español? Ask MTV.
The premier youth-oriented network, which practically defined television targeted at 12 to 34 year-olds, plans to launch the bilingual MTV Tr3s network this fall. That’s right, bilingual. Pronounced tres, meaning three in Spanish, the reformatted and redesigned version of its Spanish-language MTV en Español will air English and Spanish music videos, lifestyle series, and documentaries. By Jose Cancela
